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Symphonia cuts store count


2010-07-06

Symphonia, a mobile phone retailer based in Chelyabinsk, is reducing its store count by closing its unprofitable outlets. Moreover, in April 2010 the company reached an agreement with the Moscow consulting firm Pozitivniye Technologii, which will see the latter work with the retailer to raise its efficiency. In particular, Pozitivniye Technologii will support Symphonia in the creation of a logistics system, optimisation of internal and external business processes, improvement in quality of customer service and staff motivation.
Since its foundation in 2002, Symphonia has opened outlets in Chelyabinks and Kurgan Provinces, as well as in the Khanty-Mansiisk and Yamalo-Nenets Autonomous Districts.

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