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Differences of the CEE telecoms market. The cases of Polkomtel and Telekom Srbija - August 2010

Even though the CEE telecommunications market is often perceived as a homogenous structure, significant differences occur between the countries in it. Most recently, stakes in two significant players in the region have been put up for sale – Polish mobile operator Polkomtel and Serbian incumbent operator Telekom Srbija. Those two cases and the prospects for growth of these companies show at the same time the differences between two of the markets that have entered the CEE telecoms market.

[...]

Polkomtel is one of the leading Polish mobile operators. In addition to the GSM and UMTS licence the operator also possesses CDMA, which was acquired in 2009 along with the purchase of Nordisk Polska. In 2009 the operator had more than 14 million customers and generated net profit of €256m.

[...]

Telekom Srbija is an incumbent telecoms operator in Serbia which was created in 1997 when it was taken apart from the Serbian National Post and established as a separate company. Currently the operator remains in the possession of just two shareholders – Greek firm OTE (20%) and JP PTT Srbija (80%), the state-owned postal company. Currently the operator possesses GSM, UMTS and CDMA licences.

[...]

Polkomtel and Telekom Srbija have different growth prospects, which is a consequence of the differences (mainly in maturity and level of liberalisation) between the Polish and Serbian telecommunications markets.


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